Section
Marketing
Marketing
Why Meridian Foods is pulling half its budget out of social ads
The company says retail media and in-store screens now deliver twice the return
Sep 5, 2026 · 1 min read
Marketing
Email is quietly becoming the best-performing channel again
Brands report open rates back above 40 percent after years of decline
Sep 4, 2026 · 1 min read
Marketing
The case against the 30-second ad
Attention data suggests six seconds is often enough
Sep 2, 2026 · 1 min read
Marketing
Cobalt Payments rebrands after research finds nobody could pronounce the old name
The new identity launches with a campaign built around small merchants
Aug 31, 2026 · 1 min read
Marketing
Halden & Co. hires its first chief marketing officer in 140 years
The industrial group wants to sell directly to smaller customers
Aug 29, 2026 · 1 min read
Marketing
What 1,000 abandoned carts taught Lumen about checkout
Shipping costs, not prices, drove most of the exits
Aug 27, 2026 · 1 min read